Certex will offer a comprehensive range of materials handling components and spare parts to approximately 300 Demag customers. Demag continues to supply cranes, hoists, handling technology systems, drives and spares to its key account customers, throughout the UK.

Charles Gillespie, Certex sales and marketing director, said: “Demag has a worldwide reputation for quality and reliability and we are delighted to be associated with its products.”

He added: “We also look forward to working with our new Demag customers, who can be assured of Certex’s renowned personalised service and competitive pricing strategies.”

The Certex sales team has received full training in the entire Demag range.

Certex is also able to utilise the recently launched Demag shop – an internet-based information and order platform. This gives Certex customers around the clock access to further information on Demag products and applications, as well as the ability to place orders via the website at www.certex.co.uk.

Demag UK sales director, Tarik Alkhalil, said: “Certex’s long-standing reputation as a leading UK distributor of lifting gear was a major factor in our decision to enter into this partnership agreement.”

He added: “The company enjoys a reputation for its association with quality manufacturers and as such we are delighted to be included in their extensive product range.”

The new route to Demag products through Certex is available immediately and access to Demag equipment for those customers whose accounts are being routed through Certex will take effect from July 2006.