Palfinger announces future sales strategies to drive growth

5 November 2021

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Palfinger presented strategies for strengthening, expanding and digitalizing its sales and service network in the coming years at its EMEA Sales Conference 2021 in Salzburg recently.

The company wants to provide products that remain economically and ecologically viable in the future and take digitalization and the deployment of (AI Artificial Intelligence to new levels as well as thinking more sustainable. 

The three-day sales conference saw more than 200 guests from 40 countries, with presentations, workshops and an evening program in and around Salzburg.  

“Palfinger continues to expand and in doing so relies on its strong, international sales partners. The topics of digitalization, sustainability and globalization are shaping our business and generating new solutions that will reach additional markets and customers,” said Gerhard Sturm, senior VP, Global Sales & Service, Palfinger.

“As an export-oriented company, Palfinger depends on personal contact with our international customers and partners. At the EMEA Sales Conference 2021, we have created exactly this opportunity.”

With exports to 130 countries and 34 production sites the company says it saw revenues of €1.75bn in 2021.  

Click here to see highlights of the event.