JLT Mobile Computers acquires ID Work12 January 2022
JLT Mobile Computers has acquired longtime French sales partner ID Work, which will now become JLT France, with ID Work founder Philippe Briantais as managing director of the new operation.
The acquisition represents the next step in JLT’s growth strategy, and the establishment of a French sales office to strengthen the company’s ability to support its customers and partners in the French market.
Founded by Briantais in 2013, ID Work has successfully established JLT on the French market and been driving sales through a country-wide network of system integrators and resellers. During that period, France has grown into one of JLT’s largest and most important markets in Europe.
“This acquisition will be of great value to our French partners and customers,” said Philippe Briantais, founder, ID Work and newly appointed MD of JLT France.
“We have been an authorized JLT sales partner for nine years and our customers have always known they can rely on the superior quality, performance, and reliability of JLT computers. They will value JLT’s increased sales and support presence, and the company’s obvious commitment to the French market.”
As a result of the acquisition, JLT will establish a local French office trading under the name JLT Mobile Computers France SAS and with its own personnel. ID Work’s business and all of its customers and sales partners in France will transition into the new JLT company.
JLT is already in the process of recruiting technical and commercial sales managers for the French office and has also set up a dedicated French language website.
“ID Work has been a close partner and done a terrific job in introducing the JLT brand and our products on the French market and setting up a growing network of sales partners throughout the nation,” said Per Holmberg, CEO, JLT Mobile Computers Group.
“With this acquisition we now have the opportunity to work more closely with, and paying even greater attention to the specific needs of, our French partners and customers. I’m thrilled to be able to continue to work with Philippe Briantais as we drive our expansion in France further.”