Norheim, President and CEO of American Crane & Equipment Corporation, has worked to solidify her company’s legacy through rebooting its mission, vision, and values. 

Norheim also continues to lead her company in its digital transformation through initiatives such as kick-starting American Crane’s Innovation Lab, whose mission is to apply cutting-edge technology to the company’s business, customers, and processes.

The CEO also serves on the boards of many industry-leading organizations, such as GRCA’s Manufacturing Industry Partnership, Berks Family Business Alliance Council, the Pennsylvania Manufacturing Advisory Council, and the Crane Manufacturers Association of America, Inc.

She has received many awards and nominations for her excellence in leadership and manufacturing, including:

  • 2020 Manufacturing Leadership Award
  • 2020 YWCA Tribute to Women of Excellence Nominee
  • 2020 STEP Ahead Awards Honoree
  • 2020 Vistage Impact Award Finalist
  • 2021 Women of Excellence in Metal Forming & Fabricating
  • 2023 Vistage Leadership Award

Event attendees will have the opportunity to network with other women engaged in community and mentorship and explore many women-owned, Berks County businesses. 

The keynote speaker, Dr. Damary Bonilla-Rodriguez, a leading authority on leadership development, diversity and inclusion, author, and community advocate, will present “Breaking the Glass Ceiling & Claiming Credit for Your Ideas.”

Additionally, attendees will attend three breakout workshops featuring different speakers.

  • Ann Pehle, Past President of AAUW Pennsylvania, HR Professional, & Certified Career Coach, will present “Know Your Worth: Exploring Pay Equity.”
  • Courtnie Nein, Wealth Advisor, Good Life Financial Advisors, will offer “Reinventing Your ‘Meeting Personality’: Be the Leader at the Table.”
  • Danielle Stewart, President and CEO of Paragon HR Consulting, will present “Conflict in the Workplace: Leading with Emotional Intelligence.”

Who: Berks Women2Women
What: 13th annual Women2Women Conference and Expo
When: Tuesday, April 16, 7:30 a.m. to 3 p.m.
Where: Santander Performing Arts Center, 136 N. 6th St., Reading

Additional information:

Registration is required. GRCA members: $100 for all-day pass, which includes breakfast and lunch; future GRCA members: $125, which includes breakfast and lunch; keynote and breakfast only: $40; afternoon ATHENA celebration only: $40. Register at

The Greater Reading Chamber Alliance’s mission is with excellent and committed leadership and coordination, we: attract new businesses to our community, support the businesses that are already here, nurture local start-ups, develop the workforce for today and the future, and advocate on behalf of the business community.

Berks Women2Women is Greater Reading Chamber Alliance’s catalyst for developing women leaders and connecting women from diverse backgrounds to learn, share ideas, and mentor each other. Women2Women offers a forum for women to create connections, gain knowledge, and build strategic alliances to foster their personal potential and career advancement. Joining the network is open to all who support women.